A HOLISTIC, CODIFIED STRATEGY IS IMPERATIVE FOR SUCCESS
Digital Transformation Strategy
BLUEPRNT helps customers navigate diverse, global digital transformation initiatives that produce business outcomes in the digital economy, by developing prescriptive, innovative strategies and blueprints for both today and success in the ever evolving, future business landscape. Our expertise spans across areas such as Digital Commerce, Marketing, Customer Experience (CX), Omnichannel, and Personalization / Artificial Intelligence (AI) by transforming and/or optimizing across the 5 Pillars of Digital Transformation: 1) Experience 2) Technology 3) Data 4) Process and 5) People.
ENSURE YOUR PROJECT IS HIGH QUALITY & ON TIME & BUDGET
Digital Commerce Implementations & Optimization
Considering replatforming or upgrading your Digital Commerce platform? To ensure your project stays on time, budget, is delivered at a high quality, and includes all the feature and functionality you need to drive ROI, KPIs, and business outcomes you'll need an experienced partner and blueprint to follow. We delivered on hundreds of implementations and can guide, deliver, and provide feedback guidance to ensure your project is successful.
PUTTING THE CUSTOMER IN THE CENTER OF YOUR CX STRATEGY
Customer Experience Strategy
Nothing is more important in today's business landscape than providing your customers with an excellent experience. BLUEPRNT understands your unique customers and then develops customer journeys and strategies that will deliver exceptional experiences and personalized, memorable interactions that will turn shoppers into loyal brand advocates and repeat buyers.
ONLY 9% OF ORGS ARE ABLE TO PERSONALIZE BASED ON INTENT OR PREDICTION
Personalization & AI
BLUEPRNT specializes in creating unique, topical Customer Experiences at every touchpoint. Leveraging Artificial Intelligence (AI), customer data, and lookalike modeling, we create compelling experiences tailored for each individual customer at ever brand interaction including messaging, next best offer, likelihood to act and convert, and product recommendations. Our Personalization blueprints and customer journey maps creates holistic plans on how to employ and execute a multichannel strategy that will drive engagement, conversions, and incremental revenue.
ONLY 15% OF EMPLOYEES SAY THEY HAVE A 360 VIEW OF CUSTOMER DATA
Experience Data
Data is integral to every facet of creating personalized, engaging customer experiences. BLUEPRNT assists companies in identifying, enriching, and transforming first, second, and third-party data and developing data models and strategies to power every customer experience.
SEAMLESSLY AMALGAMATE ONLINE & OFFLINE DATA AT EVERY TOUCHPOINT
Omnichannel Retail
Today's customers interact with your brand at multiple touchpoints including on your website, in your retail store locations, on Amazon, interacting with your customer service and chatbots, and messaging and offers through social media, email, radio, television, and paid advertising. Our consultants develop omnichannel strategies that transcend any touchpoint so that signals, information, affinities, and interactions are seamlessly integrated into every other channel, increasing ROI, suppressing one-time purchase products, while promoting ancillary services and products, and increasing conversion and revenue.
88% OF SHOPPERS WON'T RETURN TO A SITE WITH POOR UX
User Experience (UX) Design
User Experience design is one of the most important features of your digital properties to drive engagement and conversions. While having the right technical backend infrastructure is equally as imperative to your business' success, often times the visual representation of your brand is the most integral aspect in quickly capturing a user's attention and influencing them to engage further. Our UX teams help define the needs of your customers and creates compelling User Experience that delights customers at every brand touchpoint whether the customer is visiting from a mobile phone, desktop computer, a mobile apps, or in-store.
